Available reporting scenarios
This section contains typical scenarios which show how to create different types of report. When you create a report, you should identify the scenario that most closely applies to your requirements and then enter the values that are relevant to your particular circumstances.
Note: The report scenarios below use UK data and geographies. However, the general procedure of creating and interpreting the report can be applied to similar report types available for any other country. For example, the Australian version of Location Analyst would use Mosaic Australia for the Understand Your Customers category.
Scenarios are available based on the following types of report:
| Understanding Demographics Mosaic 7 |
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| Assess Area Potential (for target town analysis) |
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| Assess Area Potential (to identify local hotspots) |
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| Understand Your Customers > Mosaic UK 7 |
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| Compare One Area to Another |
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| View Raw Data for One or More Areas |
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For the Assess Area Potential report and any of the Evaluate Local Competitors report, you can add and view your report output on the map.
E: emsukhelpdesk@experian.com
T: +44 (0)115 968 5099